Search engine optimization (SEO) revolves around the use of keywords and phrases. Keywords/phrases are the word or phrase a person types into a search engine to find information about a certain topic. For example, if someone is looking for information about planting a garden, they might type in "gardening tips," "how to plant a garden," or "gardening." These are keywords and phrases.
Many people forget that search engine optimization also includes optimizing the titles of content and web pages. Correctly optimized titles are essential for search engine result's page (SERP) ranking. Combining SEO with a catchy title, not only increases your online visibility, but also entices readers to pick your content over others.
Search Engine Optimization: Introduction to Keyword Density- Part 1
When utilizing search engine optimization, you must use the correct keyword density to achieve high search engine result's page ranking. Plus, the correct keyword density will allow readers to accurately find the information they are seeking. Keyword density is the number of times keywords and phrases appear within content compared to the content's overall word count.
Search Engine Optimization: Introduction to Keyword Density- Part 2
Last week, during Part 1 of the Introduction to Keyword Density series, we discussed a basic introduction to keyword density, including how to find your density level and how to use keyword density to optimize content. This week, during Part 2 of the Introduction to Keyword Density series, we will cover basic tips that will help you optimize content correctly.