Monday, February 3, 2014
Top Posts from January 2014
Low Cost Online Marketing for Small Businesses
Often, I speak with many new and small business owners who don't market their business, which only hurts their overall success. The most common reason I hear why they aren't marketing their business is because they just don't have the money right now. The second most common reason, they don't know how. What many small business owners don't understand is the fact that you can easily learn how to market and you can do so without spending a fortune. Once your budget does allow a little extra, you can find low cost online marketing professionals to help you take your business to the next level.
Content Tips for eCommerce Websites
Many webmasters forget a critical component when developing an eCommerce website-- quality and relevant content. As you try to promote your products on an eCommerce site, it's easy to primarily focus on marketing your products, but what about your website's visitors? What's going to make them continue to return to your site after they've made a purchase? What will set your website apart from your competitors? The answer is simple-- quality and engaging content.
Top SEO Predictions for 2014 and What You Can Do
Every year, the rules to SEO change and Google always throws something new into the mix. Trying to stay ahead of the game before the latest algorithms and trends occur can be a challenge, but there are a few indicators about what's going to happen this year in terms of SEO. The top SEO predictions for 2014 aren't very drastic right now; however, there are some things you're going to want to do to stay ahead of your competition.
Creating Links that Appeal to Website Users
Internal link building is an essential component for your website's on-site traffic. Plus, it aids with user navigation. Both of these are critical when it comes to traffic, ranking, and the overall user experience. It's an easy way to boost your on-site traffic and provides your visitors with what they want, right? Yes, but only if it's done correctly. Website owners often don't understand there's more to creating links than simply hyperlinking. Tiny mistakes can produce huge consequences in terms of your on-site traffic and navigation of your site.
Future for QR Codes and Their Replacement
The future for QR codes has recently been a hot spot for discussion. The once thriving advertising method, now appears to be dead in the water. But, to others, the future for QR codes remains strong. Who doesn't love the easy advertising with the tiny dots? Simply point your phone and click, right? Not so fast. There are new methods many feel are going to replace QR codes, such as Clickable Paper.