Monday, March 23, 2015

Google Mobile-Friendly Algorithm will Send Shock Waves Through the SEO World

You've probably heard by now that Google is releasing their mobile-friendly algorithm on April 21st, which will promote mobile-friendly sites and index apps for more relevant mobile search results. Although Google stated the impact would be "significant," it turns out that the impact will be larger than anyone first anticipated, sending shock waves  throughout the SEO world.

In addition to Google's announcement, Google's Zineb Ait Bahajji said that the impact will be larger than the release for the Google Panda and Penguin algorithms. The worldwide release of the mobile algorithm will impact all countries and all languages. What's this mean for you? If you haven't taken the time to properly mobile optimize your website, get ready to disappear from mobile search results.

With over half of internet searches coming from mobile devices, your website traffic will take a tragic hit if you aren't prepared for the mobile-friendly algorithm. To earn that "mobile-friendly" label, now is the time to take action.

Properly configure your website to support all mobile devices.

Run your website through the mobile-friendly test tool.

And, get those apps properly indexed.

If not, be prepared to suffer the wrath of the mobile-friendly update.

The world of SEO is changing and you need to jump on board with these changes if you stand any chance of surviving in today's world.

Are you ready for the mobile-friendly algorithm?

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